The MC&A method to destination and program design is built on the ideals of IMAGINE, CREATE and CELEBRATE.

Imagine the possibilities. Create a vision that exceeds client expectations. Produce a spectacular experience that Celebrates attendee accomplishments.

We bring our clients innovative destination solutions through our unique consultative approach, creative vision, and on-the-ground knowledge of sought-after destinations.

From the biggest picture to the smallest detail, MC&A delivers quality.

Our Past

Our Heritage

While the world evolves and us along with it, we remain
firmly rooted in the belief that where we come from
is just as important as where we are going.

We have been spreading Aloha from our very beginning, and there’s no slowing us down!

Since our founding in 1983, then known as Mary Charles & Associates, MC&A has been widely recognized as the dominant destination and event management company in the Hawaiian Islands specializing in the MICE, leisure wholesale, luxury, and cruise markets. Beginning as a ground operator of incentive programs, MC&A has grown into a full-service destination management and events company with a reputation of providing the highest level of quality service for both the North American and Asia-Pacific markets.

In January 2017, MC&A became a wholly-owned subsidiary of the JTB Americas group, one of the world’s largest Japanese inbound tour operators. To this day, this relationship continues to offer MC&A access to Asian markets, and JTB Americas, Ltd. access to meetings, incentives, and conventions as well as leisure and cruise markets out of English-speaking destinations.

Our evolution continued in early 2019 as we enhanced our signature, personalized boutique approach through a merger with prominent U.S. mainland counterpart, Kuoni Destination Management USA, bringing together two world-class companies with a collective 50 years of combined experience in the destination and event management industry.

We embrace change because this world is ever evolving, but we never lose sight of our heritage of Aloha!

Our Present

Our Culture

It’s what guides our decisions, shapes our attitude, and makes us the most caring and dedicated professionals in the business.

In the Hawaiian language Aloha means “Greetings,” “Welcome,” “Friendship.” To us, Aloha means all this and more. It is the spirit that flows throughout our entire company – both in Hawaii and throughout U.S. mainland.

With the essence of Aloha, we have built our company on the following core values:

  • Place clients and customers first
  • Recognize employees as our most valuable asset
  • Perform with excellence and care about everything we do
  • Treat everyone with Aloha
  • Conduct ourselves with integrity
  • Team above all
  • Support our communities

Our Future

Our People

We are passionate culture experts, destination designers, and award-winning event producers that are energized by collaboration.

Our people are our greatest asset and remain the heart of MC&A. It is what makes us different in everything that we do, because we all embody our cornerstone P.R.I.D.E. values:


We believe that the growth and effectiveness of any hospitality and service organization should be reliant on knowledgeable, responsible, and dedicated people working together in an atmosphere of integrity, respect, trust, and Aloha.

Imagine | Create | Celebrate

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